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Learning Tip of the Month

Trick-or-Treat for UNICEF

Trick-or-Treat for UNICEF began 72 years ago to help kids who needed more than candy. Since then, children all over America have gone door-to-door on Halloween with UNICEF collection boxes, calling out, “Trick-or-Treat for UNICEF!” They have helped to raise more than $180 million for the U.S. Fund for UNICEF since 1950.

Where the Money Goes

The U.S. Fund meets Charity Navigator’s highest ratings for transparency, accountability and administration. Out of every dollar spent, 90¢ goes toward helping children. UNICEF spends just 7¢ on fundraising costs, and 3¢ on administration.

How to get Started

Visit unicefusa.org/trick-or-treat to get your Trick-or-Treat for UNICEF collection box, a certificate of appreciation, a world map showing where kids’ contributions will help around the globe and much more.